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Every piece is beautiful: Guanzhu Ceramics’ high-speed rail advertising hits the country!

Release time:2024-12-16click:0

On August 12, Guanzhu Ceramics brand high-speed rail advertising was officially launched in 62 high-speed rail stations across the country, with a total of 554 pieces Ultra-high-definition giant advertisements are fully online.


As China's greatest invention in the new era, the emergence of high-speed rail continues to interpret the development, achievements and value brought by "Made in China". China's high-speed rail has the longest high-speed rail mileage in the world and more than 1 billion high-speed rail passengers every year. It is not only one of the preferred means of transportation for Chinese people, but also the "China's business card" that shines around the world and national pride.

Powered by China’s high-speed rail
Deliver Chinese brand value

High-speed rail advertising using high-speed rail as a carrier has always been an offline advertising media that has attracted much attention. In order to further enhance brand exposure, Guanzhu Ceramics once again joined hands with brand spokesperson Di Lieba to land in the core of the country At urban high-speed rail stations, brand advertisements fully cover the important passenger flow ports of each station, with high-frequency broadcasts up to 240 times per station per day, accurately speaking to the young and high-quality mainstream high-speed rail crowd.

Multi-dimensional layout out-of-circle marketing
Guanzhu TilesStart with a new beginning

In the first half of 2021, Guanzhu Ceramics has fully launched its brand campaign and achieved industry leadership in all aspects. Guanzhu Ceramics The advertising blockbuster was launched on CCTV-13 News Channel, and 315 joined hands with Yidoutang Home APP to offer great gifts , bringing talk show star Li Xueqin out of the circleFor marketing, the brand spokesperson Dilireba was officially announced, and she was listed on the Economic Voice of China Broadcasting Corporation, and the core area of ​​high-speed rail advertising was deployed offline.

Behind this series of major marketing and strategic layouts is Guanzhu Ceramics's demand for the home consumer market accurate grasp.

Faced with the rising Generation Z consumer group, Guanzhu Ceramics has a deep understanding of different consumer needs across various channels , establishing a comprehensive publicity matrix by covering multiple leading social platforms such as WeChat, Weibo, and Douyin.

In addition to outdoor offline advertising and high-speed rail large-screen brand advertising, Guanzhu Tiles will also It will join forces with China Southern Airlines to radiate across the country in a warehouse-level delivery format.

Guanzhu Ceramics has been adhering to the concept of "building China's hard power" for 28 years, with ingenuity and stealth. Adhere to continuous innovation and transcendence through intelligent technology. Guanzhu Ceramics is spreading Chinese brands at China's speed and leading the development of China's ceramic tile industry with its intelligent manufacturing in China. trend, opening up a new era of development of China’s residential quality.

Now Guanzhu Ceramics all national high-speed rail advertisements have been published. Friends who have traveled recently can Our "Qiao Jingjing" can be seen at high-speed rail stations in major cities!

Guanzhu CeramicsNational high-speed rail advertising list span>

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